Accrue G2 is an e-business analytic platform designed to provide companies in the publishing/media, multi-channel commerce, and financial services segments with deep insight into the relationships between Web site activity and business actions.
Some of the key benefits include: rapid ROI through immediate response to online customer behavior; higher lifetime customer value through ongoing relationship management; sustainable depth of analysis and system responsiveness through growth of Web site volume and complexity; and configurable integration of Accrue G2 into existing production information systems.
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